Ömer Yurtseven is a young Turkish basketball player who has reached the heights every basketball player wants to go to: the NBA. But today’s Gladiator of the Miami Heat not only wants to reach higher but also deeper. Because Ömer is a doer.
A cause-to-cause player. He is the creator and promoter of Swish for Change. And that is why he is also a leader of change in Ocean Connections, the first community of storydoers in action for the world’s oceans.
Off the court, after leaving everything in the game, Ömer finds an even bigger challenge: taking care of the planet for us and for those who come after. How? By transforming abandoned fishing nets into nets for the courts where thousands of young people play basketball every day.
Now Ömer takes the ball to start the play, makes eye contact with you and gives you the pass, for you to be part of the cause and the team. A team that seeks to win the game of Sustainability.
THE PROBLEM
THE PROBLEM
THE PROBLEM
Every day millions of tons of garbage are dumped into the oceans and rivers around the world. But the material that does the most damage, the one that pollutes the waters the most, the one that sickens marine life the most, is plastic.
2050
The UN estimates that by 2050 there will be more plastic than fish in the ocean.
Among all the types of waste that are left in the ocean, we discovered one that gave birth to this cause. Abandoned fishing nets. Reconditioned nets can once again have a life and a place on earth, saving marine life.
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THE CAUSE
THE CAUSE
THE CAUSE
What we are doing at Swish for Change is ultimately inspiring change. Connecting what we do every day with a larger environment. Expanding the limit of our action on the things that matter to us.
What does a fishing net have in common with a basketball net? Absolutely everything, because both are networks. The exception is a net in the ocean pollutes and endangers marine life and a net on a field challenges. Scoring this point will be the first in a long game. But it is the point at which the game begins. And we are all invited to play.
HOW WE DUNK
HOW WE DUNK
HOW WE DUNK
When we understood each part of the problem, we looked for partners who would like to join the cause. We partnered with Eco Market, a company that facilitates the collection and transformation of nets from the oceans. They are a company that decided to move to the doing side of the team. Afterwards, the Swish volunteers then went out to place them throughout Miami and that’s it, nothing but net.
When we understood each part of the problem, we looked for partners who would like to join the cause. We partnered with Eco Market, a company that facilitates the collection and transformation of nets from the oceans. They are a company that decided to move to the doing side of the team. Afterwards, the Swish volunteers then went out to place them throughout Miami and that’s it, nothing but net.